 Search engine optimization (SEO) can mean a lot of things to a lot of different people. We all know the results of SEO — your website gets launched to the front page of Google search results, but very few know what to do to make that happen. Everyone knows that they should be doing it, but they don’t know what it is.
Search engine optimization (SEO) can mean a lot of things to a lot of different people. We all know the results of SEO — your website gets launched to the front page of Google search results, but very few know what to do to make that happen. Everyone knows that they should be doing it, but they don’t know what it is.
And then there’s some people, like John DeFeo, who do this stuff for a living. I invited John on the show to share his knowledge and passion for marketing and branding. We talk about the best practices for both launching a new site or fixing your current site, and he shares why getting to the front page of Google is about so much more than collecting back links.
If you want to build a visible online business or market your product on the web, this is an episode you need to hear.
Podcast: Play in new window | Download (Duration: 43:01 — 40.2MB) | Embed
 
									
 There’s a technology sector that has the potential for insanely high returns, yet no investor wants anywhere near it. On this week’s podcast, I talk to Cindy Gallop, founder of
There’s a technology sector that has the potential for insanely high returns, yet no investor wants anywhere near it. On this week’s podcast, I talk to Cindy Gallop, founder of  Successful entrepreneurs aren’t the people who come up with brilliant, unique ideas. Instead, they’re the ones who solve people’s problems. If you’re banging your head against your desk trying to think of a good idea, you’re doing it all wrong. Talk to people, find out where they’re struggling, and ask them about their ideal solution. BAM! They’re giving you real and proven ideas.
Successful entrepreneurs aren’t the people who come up with brilliant, unique ideas. Instead, they’re the ones who solve people’s problems. If you’re banging your head against your desk trying to think of a good idea, you’re doing it all wrong. Talk to people, find out where they’re struggling, and ask them about their ideal solution. BAM! They’re giving you real and proven ideas.