It’s no surprise to me that many of my students are searching for a technical cofounder.

If you have a good idea but not the ability to bring that product to life, it makes sense to try to find someone with a complimentary skill set: a coder without an idea.

But this thinking is based on flawed logic — these students are assuming that their idea alone is valuable. This is flat-out not true. It’s the execution of an idea, not the idea itself.

Even if you don’t know how to code, there are a ton of other things you can do that will actually help move your idea forward. Knowing how to code is not the be-all and end-all of building apps or other technical products. Continue reading →